Our Approach Enterprise Technology PR

Every company selling into the enterprise needs to communicate how its products and services enable the business to move faster, improve the customer experience and innovate on a global scale.

Integrated communications (PR + content + social + paid) can be a powerful tool for building awareness and reducing downside decision risk in the mind of the buyer–risk averse CIOs and CFOs.  

We can help you design and deliver a communications program that will shorten the sales cycle by ensuring every audience, from the technical buyer to the C-Suite, understands the value your products and services deliver to the business.

The Actual Team has deep expertise across enterprise technology and we have worked on a wide range of digital transformation issues shaping the corporate IT agenda, including:  

  • Multi- Hybrid-Cloud Computing
  • Artificial Intelligence
  • Machine Learning
  • Enterprise Cloud Migration
  • Networking
  • Converged Infrastructure
  • Software Defined Everything
  • Cybersecurity and Data Protection
  • Digital Customer Experience
  • The Data Economy
  • Data Center Modernization
  • Business IoT/5G

What We Do

  • Corporate Positioning
  • Thought Leadership
  • Creative Storytelling
  • Media Relations
  • Executive Visibility
  • Content Marketing
  • Customer Reference Programs
  • Developer Relations
  • Employer Branding (Talent Acquisition)
  • Business Social Capabilities
  • B2B Influencer Marketing
  • Trade show and Event Support
  • Measurement and Analytics

Do You Have A Message for the CIO?

If your company delivers products and services that help enterprises drive business and organizational transformation, we should talk.